AppsFlyer
AppsFlyer
SourceUse Dataddo's AppsFlyer connector to explore any data available via the official API of AppsFlyer. Access hundreds of metrics and attributes, from basic to advanced. Build and blend custom datasets directly in Dataddo, then send them anywhere.
DATA FIELDS
Explore Data You Can Extract from AppsFlyer
Data Category
- All Attributes (559)
- Raw Data - In-App Events (81)
- Raw Data - In-App Events Organic (81)
- Raw Data - Installs (81)
- Raw Data - Installs Organic (126)
- Retargeting - Conversions (81)
- Retargeting - In-App Events (81)
- Skan Performance Report (28)
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Available Attributes (559)
| Attribute |
|---|
Attributed Touch Type Attributed Touch Type |
Attributed Touch Time Attributed Touch Time |
Install Time Install Time |
Event Time Event Time |
Event Name Event Name |
Event Value Event Value |
Event Revenue Event Revenue |
Event Revenue Currency Event Revenue Currency |
Event Revenue USD Event Revenue USD |
Event Source Event Source |
Is Receipt Validated Is Receipt Validated |
Partner Partner |
Media Source Media Source |
Channel Channel |
Keywords Keywords |
Campaign Campaign |
Campaign ID Campaign ID |
Adset Adset |
Adset ID Adset ID |
Ad Ad |
Ad ID Ad ID |
Ad Type Ad Type |
Site ID Site ID |
Sub Site ID Sub Site ID |
Sub Param 1 Sub Param 1 |
Sub Param 2 Sub Param 2 |
Sub Param 3 Sub Param 3 |
Sub Param 4 Sub Param 4 |
Sub Param 5 Sub Param 5 |
Cost Model Cost Model |
Cost Value Cost Value |
Cost Currency Cost Currency |
Contributor 1 Partner Contributor 1 Partner |
Contributor 1 Media Source Contributor 1 Media Source |
Contributor 1 Campaign Contributor 1 Campaign |
Contributor 1 Touch Type Contributor 1 Touch Type |
Contributor 1 Touch Time Contributor 1 Touch Time |
Contributor 2 Partner Contributor 2 Partner |
Contributor 2 Media Source Contributor 2 Media Source |
Contributor 2 Campaign Contributor 2 Campaign |
Contributor 2 Touch Type Contributor 2 Touch Type |
Contributor 2 Touch Time Contributor 2 Touch Time |
Contributor 3 Partner Contributor 3 Partner |
Contributor 3 Media Source Contributor 3 Media Source |
Contributor 3 Campaign Contributor 3 Campaign |
Contributor 3 Touch Type Contributor 3 Touch Type |
Contributor 3 Touch Time Contributor 3 Touch Time |
Region Region |
Country Code Country Code |
State State |
City City |
Postal Code sensitive Postal Code |
DMA DMA |
IP sensitive IP |
WIFI WIFI |
Operator Operator |
Carrier Carrier |
Language Language |
AppsFlyer ID AppsFlyer ID |
Advertising ID Advertising ID |
IDFA sensitive IDFA |
Android ID Android ID |
Customer User ID Customer User ID |
IMEI sensitive IMEI |
IDFV sensitive IDFV |
Platform Platform |
Device Type Device Type |
OS Version OS Version |
App Version App Version |
SDK Version SDK Version |
App ID App ID |
App Name App Name |
Bundle ID Bundle ID |
Is Retargeting Is Retargeting |
Retargeting Conversion Type Retargeting Conversion Type |
Attribution Lookback Attribution Lookback |
Reengagement Window Reengagement Window |
Is Primary Attribution Is Primary Attribution |
User Agent User Agent |
HTTP Referrer HTTP Referrer |
Original URL Original URL |
Attributed Touch Type Attributed Touch Type |
Attributed Touch Time Attributed Touch Time |
Install Time Install Time |
Event Time Event Time |
Event Name Event Name |
Event Value Event Value |
Event Revenue Event Revenue |
Event Revenue Currency Event Revenue Currency |
Event Revenue USD Event Revenue USD |
Event Source Event Source |
Is Receipt Validated Is Receipt Validated |
Partner Partner |
Media Source Media Source |
Channel Channel |
Keywords Keywords |
Campaign Campaign |
Campaign ID Campaign ID |
Adset Adset |
Adset ID Adset ID |
Ad Ad |
Ad ID Ad ID |
Ad Type Ad Type |
Site ID Site ID |
Sub Site ID Sub Site ID |
Sub Param 1 Sub Param 1 |
Sub Param 2 Sub Param 2 |
Sub Param 3 Sub Param 3 |
Sub Param 4 Sub Param 4 |
Sub Param 5 Sub Param 5 |
Cost Model Cost Model |
Cost Value Cost Value |
Cost Currency Cost Currency |
Contributor 1 Partner Contributor 1 Partner |
Contributor 1 Media Source Contributor 1 Media Source |
Contributor 1 Campaign Contributor 1 Campaign |
Contributor 1 Touch Type Contributor 1 Touch Type |
Contributor 1 Touch Time Contributor 1 Touch Time |
Contributor 2 Partner Contributor 2 Partner |
Contributor 2 Media Source Contributor 2 Media Source |
Contributor 2 Campaign Contributor 2 Campaign |
Contributor 2 Touch Type Contributor 2 Touch Type |
Contributor 2 Touch Time Contributor 2 Touch Time |
Contributor 3 Partner Contributor 3 Partner |
Contributor 3 Media Source Contributor 3 Media Source |
Contributor 3 Campaign Contributor 3 Campaign |
Contributor 3 Touch Type Contributor 3 Touch Type |
Contributor 3 Touch Time Contributor 3 Touch Time |
Region Region |
Country Code Country Code |
State State |
City City |
Postal Code sensitive Postal Code |
DMA DMA |
IP sensitive IP |
WIFI WIFI |
Operator Operator |
Carrier Carrier |
Language Language |
AppsFlyer ID AppsFlyer ID |
Advertising ID sensitive Advertising ID |
IDFA sensitive IDFA |
Android ID sensitive Android ID |
Customer User ID Customer User ID |
IMEI sensitive IMEI |
IDFV sensitive IDFV |
Platform Platform |
Device Type Device Type |
OS Version OS Version |
App Version App Version |
SDK Version SDK Version |
App ID App ID |
App Name App Name |
Bundle ID Bundle ID |
Is Retargeting Is Retargeting |
Retargeting Conversion Type Retargeting Conversion Type |
Attribution Lookback Attribution Lookback |
Reengagement Window Reengagement Window |
Is Primary Attribution Is Primary Attribution |
User Agent User Agent |
HTTP Referrer HTTP Referrer |
Original URL Original URL |
Attributed Touch Type Attributed Touch Type |
Attributed Touch Time Attributed Touch Time |
Install Time Install Time |
Event Time Event Time |
Event Name Event Name |
Event Value Event Value |
Event Revenue Event Revenue |
Event Revenue Currency Event Revenue Currency |
Event Revenue USD Event Revenue USD |
Event Source Event Source |
Is Receipt Validated Is Receipt Validated |
Partner Partner |
Media Source Media Source |
Channel Channel |
Keywords Keywords |
Campaign Campaign |
Campaign ID Campaign ID |
Adset Adset |
Adset ID Adset ID |
Ad Ad |
Ad ID Ad ID |
Ad Type Ad Type |
Site ID Site ID |
Sub Site ID Sub Site ID |
Sub Param 1 Sub Param 1 |
Sub Param 2 Sub Param 2 |
Sub Param 3 Sub Param 3 |
Sub Param 4 Sub Param 4 |
Sub Param 5 Sub Param 5 |
Cost Model Cost Model |
Cost Value Cost Value |
Cost Currency Cost Currency |
Contributor 1 Partner Contributor 1 Partner |
Contributor 1 Media Source Contributor 1 Media Source |
Contributor 1 Campaign Contributor 1 Campaign |
Contributor 1 Touch Type Contributor 1 Touch Type |
Contributor 1 Touch Time Contributor 1 Touch Time |
Contributor 2 Partner Contributor 2 Partner |
Contributor 2 Media Source Contributor 2 Media Source |
Contributor 2 Campaign Contributor 2 Campaign |
Contributor 2 Touch Type Contributor 2 Touch Type |
Contributor 2 Touch Time Contributor 2 Touch Time |
Contributor 3 Partner Contributor 3 Partner |
Contributor 3 Media Source Contributor 3 Media Source |
Contributor 3 Campaign Contributor 3 Campaign |
Contributor 3 Touch Type Contributor 3 Touch Type |
Contributor 3 Touch Time Contributor 3 Touch Time |
Region Region |
Country Code Country Code |
State State |
City City |
Postal Code sensitive Postal Code |
DMA DMA |
IP sensitive IP |
WIFI WIFI |
Operator Operator |
Carrier Carrier |
Language Language |
AppsFlyer ID AppsFlyer ID |
Advertising ID sensitive Advertising ID |
IDFA sensitive IDFA |
Android ID sensitive Android ID |
Customer User ID Customer User ID |
IMEI sensitive IMEI |
IDFV sensitive IDFV |
Platform Platform |
Device Type Device Type |
OS Version OS Version |
App Version App Version |
SDK Version SDK Version |
App ID App ID |
App Name App Name |
Bundle ID Bundle ID |
Is Retargeting Is Retargeting |
Retargeting Conversion Type Retargeting Conversion Type |
Attribution Lookback Attribution Lookback |
Reengagement Window Reengagement Window |
Is Primary Attribution Is Primary Attribution |
User Agent User Agent |
HTTP Referrer HTTP Referrer |
Original URL Original URL |
Attributed Touch Type Attributed Touch Type |
Attributed Touch Time Attributed Touch Time |
Install Time Install Time |
Event Time Event Time |
Event Name Event Name |
Event Value Event Value |
Event Revenue Event Revenue |
Event Revenue Currency Event Revenue Currency |
Event Revenue USD Event Revenue USD |
Event Source Event Source |
Is Receipt Validated Is Receipt Validated |
Partner Partner |
Media Source Media Source |
Channel Channel |
Keywords Keywords |
Campaign Campaign |
Campaign ID Campaign ID |
Adset Adset |
Adset ID Adset ID |
Ad Ad |
Ad ID Ad ID |
Ad Type Ad Type |
Site ID Site ID |
Sub Site ID Sub Site ID |
Sub Param 1 Sub Param 1 |
Sub Param 2 Sub Param 2 |
Sub Param 3 Sub Param 3 |
Sub Param 4 Sub Param 4 |
Sub Param 5 Sub Param 5 |
Cost Model Cost Model |
Cost Value Cost Value |
Cost Currency Cost Currency |
Contributor 1 Partner Contributor 1 Partner |
Contributor 1 Media Source Contributor 1 Media Source |
Contributor 1 Campaign Contributor 1 Campaign |
Contributor 1 Touch Type Contributor 1 Touch Type |
Contributor 1 Touch Time Contributor 1 Touch Time |
Contributor 2 Partner Contributor 2 Partner |
Contributor 2 Media Source Contributor 2 Media Source |
Contributor 2 Campaign Contributor 2 Campaign |
Contributor 2 Touch Type Contributor 2 Touch Type |
Contributor 2 Touch Time Contributor 2 Touch Time |
Contributor 3 Partner Contributor 3 Partner |
Contributor 3 Media Source Contributor 3 Media Source |
Contributor 3 Campaign Contributor 3 Campaign |
Contributor 3 Touch Type Contributor 3 Touch Type |
Contributor 3 Touch Time Contributor 3 Touch Time |
Region Region |
Country Code Country Code |
State State |
City City |
Postal Code sensitive Postal Code |
DMA DMA |
IP sensitive IP |
WIFI WIFI |
Operator Operator |
Carrier Carrier |
Language Language |
AppsFlyer ID AppsFlyer ID |
Advertising ID sensitive Advertising ID |
IDFA sensitive IDFA |
Android ID sensitive Android ID |
Customer User ID Customer User ID |
IMEI sensitive IMEI |
IDFV sensitive IDFV |
Platform Platform |
Device Type Device Type |
OS Version OS Version |
App Version App Version |
SDK Version SDK Version |
App ID App ID |
App Name App Name |
Bundle ID Bundle ID |
Is Retargeting Is Retargeting |
Retargeting Conversion Type Retargeting Conversion Type |
Attribution Lookback Attribution Lookback |
Reengagement Window Reengagement Window |
Is Primary Attribution Is Primary Attribution |
User Agent User Agent |
HTTP Referrer HTTP Referrer |
Original URL Original URL |
Blocked Reason Rule Blocked Reason Rule |
Store Reinstall Store Reinstall |
Impressions Impressions |
Contributor 3 Match Type Contributor 3 Match Type |
Custom Dimension Custom Dimension |
Conversion Type Conversion Type |
Google Play Click Time Google Play Click Time |
Match Type Match Type |
Mediation Network Mediation Network |
OAID OAID |
Deeplink Url Deeplink Url |
Blocked Reason Blocked Reason |
Blocked Sub Reason Blocked Sub Reason |
Google Play Broadcast Referrer Google Play Broadcast Referrer |
Google Play Install Begin Time Google Play Install Begin Time |
Campaign Type Campaign Type |
Custom Data Custom Data |
Rejected Reason Rejected Reason |
Device Download Time Device Download Time |
Keyword Match Type Keyword Match Type |
Contributor 1 Match Type Contributor 1 Match Type |
Contributor 2 Match Type Contributor 2 Match Type |
Device Model Device Model |
Monetization Network Monetization Network |
Segment Segment |
Gp Referrer Google Play Referrer |
Blocked Reason Value Blocked Reason Value |
Device Category Device Category |
App Type App Type |
Rejected Reason Value Rejected Reason Value |
Ad Unit Ad Unit |
Keyword ID Keyword ID |
Placement Placement |
Network Account ID Network Account ID |
Install App Store Install App Store |
Amazon Fire ID Amazon Fire ID |
ATT ATT |
Engagement Type Engagement Type |
GDPR Applies GDPR Applies |
Ad User Data Enabled Ad User Data Enabled |
Ad Personalization Enabled Ad Personalization Enabled |
Is LAT Is LAT |
Contributor 1 Engagement Type Contributor 1 Engagement Type |
Contributor 2 Engagement Type Contributor 2 Engagement Type |
Contributor 3 Engagement Type Contributor 3 Engagement Type |
Attributed Touch Type Attributed Touch Type |
Attributed Touch Time Attributed Touch Time |
Install Time Install Time |
Event Time Event Time |
Event Name Event Name |
Event Value Event Value |
Event Revenue Event Revenue |
Event Revenue Currency Event Revenue Currency |
Event Revenue USD Event Revenue USD |
Event Source Event Source |
Is Receipt Validated Is Receipt Validated |
Partner Partner |
Media Source Media Source |
Channel Channel |
Keywords Keywords |
Campaign Campaign |
Campaign ID Campaign ID |
Adset Adset |
Adset ID Adset ID |
Ad Ad |
Ad ID Ad ID |
Ad Type Ad Type |
Site ID Site ID |
Sub Site ID Sub Site ID |
Sub Param 1 Sub Param 1 |
Sub Param 2 Sub Param 2 |
Sub Param 3 Sub Param 3 |
Sub Param 4 Sub Param 4 |
Sub Param 5 Sub Param 5 |
Cost Model Cost Model |
Cost Value Cost Value |
Cost Currency Cost Currency |
Contributor 1 Partner Contributor 1 Partner |
Contributor 1 Media Source Contributor 1 Media Source |
Contributor 1 Campaign Contributor 1 Campaign |
Contributor 1 Touch Type Contributor 1 Touch Type |
Contributor 1 Touch Time Contributor 1 Touch Time |
Contributor 2 Partner Contributor 2 Partner |
Contributor 2 Media Source Contributor 2 Media Source |
Contributor 2 Campaign Contributor 2 Campaign |
Contributor 2 Touch Type Contributor 2 Touch Type |
Contributor 2 Touch Time Contributor 2 Touch Time |
Contributor 3 Partner Contributor 3 Partner |
Contributor 3 Media Source Contributor 3 Media Source |
Contributor 3 Campaign Contributor 3 Campaign |
Contributor 3 Touch Type Contributor 3 Touch Type |
Contributor 3 Touch Time Contributor 3 Touch Time |
Region Region |
Country Code Country Code |
State State |
City City |
Postal Code sensitive Postal Code |
DMA DMA |
IP sensitive IP |
WIFI WIFI |
Operator Operator |
Carrier Carrier |
Language Language |
AppsFlyer ID AppsFlyer ID |
Advertising ID sensitive Advertising ID |
IDFA sensitive IDFA |
Android ID sensitive Android ID |
Customer User ID Customer User ID |
IMEI sensitive IMEI |
IDFV sensitive IDFV |
Platform Platform |
Device Type Device Type |
OS Version OS Version |
App Version App Version |
SDK Version SDK Version |
App ID App ID |
App Name App Name |
Bundle ID Bundle ID |
Is Retargeting Is Retargeting |
Retargeting Conversion Type Retargeting Conversion Type |
Attribution Lookback Attribution Lookback |
Reengagement Window Reengagement Window |
Is Primary Attribution Is Primary Attribution |
User Agent User Agent |
HTTP Referrer HTTP Referrer |
Original URL Original URL |
Attributed Touch Type Attributed Touch Type |
Attributed Touch Time Attributed Touch Time |
Install Time Install Time |
Event Time Event Time |
Event Name Event Name |
Event Value Event Value |
Event Revenue Event Revenue |
Event Revenue Currency Event Revenue Currency |
Event Revenue USD Event Revenue USD |
Event Source Event Source |
Is Receipt Validated Is Receipt Validated |
Partner Partner |
Media Source Media Source |
Channel Channel |
Keywords Keywords |
Campaign Campaign |
Campaign ID Campaign ID |
Adset Adset |
Adset ID Adset ID |
Ad Ad |
Ad ID Ad ID |
Ad Type Ad Type |
Site ID Site ID |
Sub Site ID Sub Site ID |
Sub Param 1 Sub Param 1 |
Sub Param 2 Sub Param 2 |
Sub Param 3 Sub Param 3 |
Sub Param 4 Sub Param 4 |
Sub Param 5 Sub Param 5 |
Cost Model Cost Model |
Cost Value Cost Value |
Cost Currency Cost Currency |
Contributor 1 Partner Contributor 1 Partner |
Contributor 1 Media Source Contributor 1 Media Source |
Contributor 1 Campaign Contributor 1 Campaign |
Contributor 1 Touch Type Contributor 1 Touch Type |
Contributor 1 Touch Time Contributor 1 Touch Time |
Contributor 2 Partner Contributor 2 Partner |
Contributor 2 Media Source Contributor 2 Media Source |
Contributor 2 Campaign Contributor 2 Campaign |
Contributor 2 Touch Type Contributor 2 Touch Type |
Contributor 2 Touch Time Contributor 2 Touch Time |
Contributor 3 Partner Contributor 3 Partner |
Contributor 3 Media Source Contributor 3 Media Source |
Contributor 3 Campaign Contributor 3 Campaign |
Contributor 3 Touch Type Contributor 3 Touch Type |
Contributor 3 Touch Time Contributor 3 Touch Time |
Region Region |
Country Code Country Code |
State State |
City City |
Postal Code sensitive Postal Code |
DMA DMA |
IP sensitive IP |
WIFI WIFI |
Operator Operator |
Carrier Carrier |
Language Language |
AppsFlyer ID AppsFlyer ID |
Advertising ID sensitive Advertising ID |
IDFA sensitive IDFA |
Android ID sensitive Android ID |
Customer User ID Customer User ID |
IMEI sensitive IMEI |
IDFV sensitive IDFV |
Platform Platform |
Device Type Device Type |
OS Version OS Version |
App Version App Version |
SDK Version SDK Version |
App ID App ID |
App Name App Name |
Bundle ID Bundle ID |
Is Retargeting Is Retargeting |
Retargeting Conversion Type Retargeting Conversion Type |
Attribution Lookback Attribution Lookback |
Reengagement Window Reengagement Window |
Is Primary Attribution Is Primary Attribution |
User Agent User Agent |
HTTP Referrer HTTP Referrer |
Original URL Original URL |
Date Date |
Media Source (pid) Media Source (pid) |
Campaign (c) Campaign (c) |
Campaign ID Campaign ID |
Site ID Site ID |
Adset Adset |
Adset ID Adset ID |
Ad Ad |
Ad ID Ad ID |
Country Country |
Creative Creative |
Channel Channel |
AF Attribution Flag AF Attribution Flag |
Impressions Impressions |
Clicks Clicks |
CTR CTR |
Installs Installs |
Click Through Installs Click Through Installs |
View Through Installs View Through Installs |
Null Conversion Value Rate Null Conversion Value Rate |
Conversion Rate Conversion Rate |
Converted Users Converted Users |
Converted Users/Installs Converted Users/Installs |
Total Revenue Total Revenue |
Total Cost Total Cost |
ROI ROI |
ARPU ARPU |
Average eCPI Average eCPI |
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